Conference

Agenda



Thursday, September 30 | Time Zone GMT+3

08:45 – 09:15 Pre-Event Virtual Networking & Live Expo
09:15 – 09:30 Opening Remarks

09:30 – 11:45

Session 1

“The Rise of Social Audio: Start, Grow, Monetize for your Business”
Tuck Ross, Award-winning Marketing Strategist
Q&A with Tuck Ross
Presentation in Greek – translation available “After iOS 14, what?”
Konstantinos Androutsos, Academic Advisor Certificate in Digital Marketing Hellenic American Union & CMO, ROIX
Q&A with Konstantinos Androutsos
“Creators’ activation on Facebook and Instagram. Why does it matter more than ever?”
Andreas – William Grivas, Client Solutions Manager CEE, Facebook
“2021 Dilemma: Should we quit Facebook?”
Katerina Dimitrakopoulou, Managing Director, Social Mellon & Instructor, Knowcrunch.com
Q&A with Katerina Dimitrakopoulou
“YouTube for brands: how to succeed in 2021”
Peter Minkjan, co-Founder, Team5PM
Q&A with Peter Minkjan
Presentation in Greek – translation available “How to Successfully Harness the Power of YouTube Creators”
Angie Golfinopoulou, Social Media Marketing Strategist, Wizard Performance Advertising Agency
Q&A with Angie Golfinopoulou
Presentation in Greek – translation available “Effective Creativity: Driving Revenue through Social Media”
Dimitris Kalaitzis, Marketing Team Leader, GIM | Greek Internet Marketing
Q&A with Dimitris Kalaitzis
11:45 – 12:15 Virtual Networking & Live Expo

12:15 – 14:30

Session 2

“How to win in Social Media today: Secrets from the world’s best brands”
Adam Clyne, CEO, Coolr
Q&A with Adam Clyne
Presentation in Greek – translation available “Learnings after spending 7.000.000€ on SoMe Ads”
Nikos Xydas, Founder, Humble Digital Agency
Q&A with Nikos Xydas
“Think outside of Instagram! How to ensure your Influencer Marketing Strategy is integrative and cohesive”

Emma Wills, Senior Account Director, SEEN Connects

Q&A with Emma Wills & Evripidis Gourgoulidis, Corporate & Brand Communications Manager, Balkans, Estée Lauder Hellas S.A.
“The Power of Gen T”
Alessandra Mariani, Brand Strategy Lead Southern Europe, TikTok
“How to win at TikTok”
Gary Clarke, Commercial Director, Fanbytes
Q&A with Gary Clarke
14:30 – 15:00 Virtual Networking Break & Live Expo

15:00 – 16:30

Session 3

“The Constant Curiosity Guide to Creating Wonder and Awe in the midst of Pure Post-COVID Chaos”
Jon Burkhart, Storytelling Expert & Innovation Strategist
Q&A with Jon Burkhart
“Telling Stories in the Social Age: How to strategically plan your storytelling and create instant-impact social creative”

Pete Durant, Brand Strategist & Consultant

Q&A with Pete Durant
Panel Discussion “How to build a brilliant branded community (and why you should do it)”

Join Will Bonaddio, Head of Social Media, FutureLearn, as he discusses with expert panelists:

  • Richard Cook, Social Media Manager, Monzo Bank
  • Joe Glover, Guy who started The Marketing Meetup
  • Eloise Head, Founder, Fitwaffle
  • Samantha Meiler, VP/Head of Social, Nickelodeon
16:30 – 16:45 Virtual Networking Break & Live Expo

16:45 – 18:25

Session 4

“How to make the Instagram Algorithm work for you”
Jenn Herman, Instagram Expert & Author
“How to Grow your Business with LinkedIn Pages”
Michaela Alexis, Official LinkedIn Learning Instructor
Q&A with Michaela Alexis
“Building a Social Savvy Brand Ambassador Squad”
Meredith Howard, Head of Global Social Media and Digital Activations, Deloitte
Q&A with Meredith Howard
18:25 – 18:30 Closing Remarks & Event Evaluation
Tickets
Greece: Thanasis Konstantopoulos, T: +30 210 6617777 (ext. 228), Ε: [email protected]
Cyprus: Elena Hadjinicolau, E: [email protected], T: (+357) 96494925
 
Sponsorships
Greece: Anna Gyparaki, Τ: +30 210 6617777 (ext. 152), Ε: [email protected]
Cyprus: George Loizou, E: [email protected], T: (+357) 99 103323
 
Content
Dannos Tsakalos, Τ: +30 210 6617777 (ext. 151), Ε: [email protected]

  338, Kleisthenous Str. 15344, Gerakas, Attiki, Greece
  +30 210 6617777
  +30 210 6617778
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