08:45 – 09:15 | Pre-Event Virtual Networking & Live Expo |
09:15 – 09:30 | Opening Remarks |
09:30 – 11:45 |
Session 1 |
“The Rise of Social Audio: Start, Grow, Monetize for your Business” Tuck Ross, Award-winning Marketing Strategist |
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Q&A with Tuck Ross | |
Presentation in Greek – translation available | “After iOS 14, what?” Konstantinos Androutsos, Academic Advisor Certificate in Digital Marketing Hellenic American Union & CMO, ROIX |
Q&A with Konstantinos Androutsos | |
“Creators’ activation on Facebook and Instagram. Why does it matter more than ever?” Andreas – William Grivas, Client Solutions Manager CEE, Facebook |
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“2021 Dilemma: Should we quit Facebook?” Katerina Dimitrakopoulou, Managing Director, Social Mellon & Instructor, Knowcrunch.com |
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Q&A with Katerina Dimitrakopoulou | |
“YouTube for brands: how to succeed in 2021” Peter Minkjan, co-Founder, Team5PM |
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Q&A with Peter Minkjan | |
Presentation in Greek – translation available | “How to Successfully Harness the Power of YouTube Creators” Angie Golfinopoulou, Social Media Marketing Strategist, Wizard Performance Advertising Agency |
Q&A with Angie Golfinopoulou | |
Presentation in Greek – translation available | “Effective Creativity: Driving Revenue through Social Media” Dimitris Kalaitzis, Marketing Team Leader, GIM | Greek Internet Marketing |
Q&A with Dimitris Kalaitzis | |
11:45 – 12:15 | Virtual Networking & Live Expo |
12:15 – 14:30 |
Session 2 |
“How to win in Social Media today: Secrets from the world’s best brands” Adam Clyne, CEO, Coolr |
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Q&A with Adam Clyne | |
Presentation in Greek – translation available | “Learnings after spending 7.000.000€ on SoMe Ads” Nikos Xydas, Founder, Humble Digital Agency |
Q&A with Nikos Xydas | |
“Think outside of Instagram! How to ensure your Influencer Marketing Strategy is integrative and cohesive”
Emma Wills, Senior Account Director, SEEN Connects |
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Q&A with Emma Wills & Evripidis Gourgoulidis, Corporate & Brand Communications Manager, Balkans, Estée Lauder Hellas S.A. | |
“The Power of Gen T” Alessandra Mariani, Brand Strategy Lead Southern Europe, TikTok |
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“How to win at TikTok” Gary Clarke, Commercial Director, Fanbytes |
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Q&A with Gary Clarke | |
14:30 – 15:00 | Virtual Networking Break & Live Expo |
15:00 – 16:30 |
Session 3 |
“The Constant Curiosity Guide to Creating Wonder and Awe in the midst of Pure Post-COVID Chaos” Jon Burkhart, Storytelling Expert & Innovation Strategist |
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Q&A with Jon Burkhart | |
“Telling Stories in the Social Age: How to strategically plan your storytelling and create instant-impact social creative”
Pete Durant, Brand Strategist & Consultant |
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Q&A with Pete Durant | |
Panel Discussion | “How to build a brilliant branded community (and why you should do it)”
Join Will Bonaddio, Head of Social Media, FutureLearn, as he discusses with expert panelists:
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16:30 – 16:45 | Virtual Networking Break & Live Expo |
16:45 – 18:25 |
Session 4 |
“How to make the Instagram Algorithm work for you” Jenn Herman, Instagram Expert & Author |
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“How to Grow your Business with LinkedIn Pages” Michaela Alexis, Official LinkedIn Learning Instructor |
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Q&A with Michaela Alexis | |
“Building a Social Savvy Brand Ambassador Squad” Meredith Howard, Head of Global Social Media and Digital Activations, Deloitte |
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Q&A with Meredith Howard | |
18:25 – 18:30 | Closing Remarks & Event Evaluation |