Eleni is the Sky Group Social Media Director and is responsible for Sky's Social Media Strategy. Eleni oversees a team of specialists that create content for all social media platforms, nurture communities and engage in deep storytelling for Sky's content and services. Eleni joined Sky in 2019 from LEGO, where she served as a Global Social Media Director in the Global Comms department. Prior to that, Eleni's 20 year experience included various Leadership positions across Media and Creative agencies in Greece and the UK.
"Crafting a social media strategy, the launch of Sky Stream | Case study"