Sam Gillies

Sam Gillies is the co-Founder & Chief Content Officer of Nonsensical - The TikTok Agency. He is passionate about creating content for TikTok that’s both authentic to the platform and makes sense for brand’s at the same time.

The team at Nonsensical are obsessed with TikTok, growing their own communities, Endless Pride and Endless Mythology, Endless True Crime ,Birmingham Updates & Best of Bristol, to over 2 million followers.

Nonsensical have worked with some phenomenal brands getting them impact on TikTok, from Semrush, Go.Compare Uber Eats, NHS, M&S, The Works, Unidays, and Urban Tandoor (if you’ve not heard of them, then search on TikTok!)

Presentation Title:
"How to build a brand organically on TikTok"

Sam will talk through strategies on how to build a brand organically on TikTok.

He’ll be giving insights into what you need to consider when building a winning organic TikTok strategy as a brand, including why and how you need to choose your ‘Tok’, finding a unique style and why TikTok SEO is an absolute must in 2024.